New ways of operation in the printing industry, diversity of applications made with digital technology, integration of processes and technologies in hybrid, and future-oriented and eco-friendly approach to business are just some of the topics discussed by Mark Andy in two webinar sessions held on September 22nd and October 1st.The online events, designed for current and prospective clients around the world, presented our Digital Pro 3 press as a lever to increase revenue, including configuration parameters of the device, as well as job cost estimations.
Kristen Schulte, Digital Program Manager, presenting webinar session on October 1, 2020.
Participants watched live demonstrations of the press capabilities straight from Mark Andy technology centers in Warsaw (Poland) and Chesterfield (United States). Technological aspects covered included integrating digital and flexo printing in one platform, semi-rotary die-cutting, roll-to-roll printing mode, and sheeting of a printed web.
“Both sessions were welcomed warmly and gathered printers from all continents," says Lena Chmielewska-Bontron, Marketing Manager- Europe, Mark Andy, who coordinated the online event. "We are so encouraged about it, as it confirms the growing interest in hybrid solutions which are a very important part of our product portfolio. Participants of both events were highly engaged, either during or after the presentations, sending questions via chat and e-mail," she adds.
The success of the webinar combined with customer feedback and current market challenges have prompted our team to host four more virtual events by the end of January. "As a Total Solutions Partner, it's our responsibility to ensure print service providers are getting the most benefit out of their machines and operation. We can show them exactly how on our Digital Pro platform," says Chandler Davis-Stillman, Senior Manager- Global Marketing. "Topics confirm our upcoming content take into consideration all facets of the industry, from transferring skills to new printing processes, capital investment in the current climate, what supplies you need to be buying, to even non-traditional applications on label machines that open up additional revenue streams. We’re listening to the industry and pumping out content we feel confident will resonate and help during these unprecedented times", adds Davis-Stillman.
To access Mark Andy's current events calendar, click here.